ProCEEd > Consultancy: Media approach strategy for startups

In most cases, an early stage startup doesn’t need a dedicated PR/media communications person. No one is able to present a startup and answer all journalist’s questions better than its founders.

However, founders of early stage startups have an awful lot on their plate, while getting things right in talking to media takes time and quite a bit of research.

ProCEEd > Consultancy can solve this problem. Founded by Andrii Degeler, who has nine years of experience as a tech journalist, it’s there to help startups with a number of tasks:

  • Identify the best story angles you can pitch journalists with.
  • Put together a list of publications relevant for your story and journalists you should talk to.
  • Identify the data and expertise possessed by your startup that can be leveraged and used to build up stories for media.
  • All sorts of content strategy planning: stories for media, starting a blog of your own, conference appearances, columns, guest posts etc.

Simply speaking, what you get from working with ProCEEd > Consultancy is a ready-to-implement media approach strategy together with a set of guidelines on how to make the most out of it, and of course support along the way.

Want to know more? Drop a line at, and let’s talk!